Riot Games’ Community Leader, known as “Aureylian” to game streaming fans, in her favorite corners of the internet

Here at Mozilla, we’re the first to admit that the internet isn’t perfect, but we’re also quick to point out that the internet is absolutely magical. The Internet opens doors and opportunities, allows people to connect with others, and allows everyone to find where they belong – their own pillars of the Internet. We all have an internet story worth sharing. in My internet corner, we talk to people about the online spaces they can’t get enough of, and what we have to save pocket To read it later, and what sites and forums it formed.

This month we speak with Erin Wayne, who is known as “Aureylian” in the game streaming community and is now the head of the gamer community at Riot Games. She talks about what she reads, how she started her YouTube career by chance and what we can all learn from guys.

What is your favorite corner of the Internet?

I love baking, party planning, and all things creative, so I’m a daily user of Pinterest and Etsy. Currently, my mom and I are renovating a cabin built in the 1950s, so finding vintage items and the inspiration to update a little piece of the world while still retaining the original charm was a fun side project. I also find a lot of fun supporting local/small business owners, and these are great ways to do it!

What is a deep dive on the internet that you can’t wait to get back into?

I love history and have recently become really invested in the time leading up to Elizabeth I of England. For me, she is one of the most amazing people in history, and the period leading up to her reign is something I’m really excited to learn through historical records and documentation as well as many interesting films and TV shows about her life.

What’s the one tab you always regret closing it?

My calendar! Between being a mother and managing four world teams, I live by my own calendar. I’m lost without him!

What can’t you stop talking about on the internet right now?

Scotland. I will be in Scotland this summer and I know it will be a once in a lifetime experience. I’m part of Scottish heritage, but it’s also a beautiful country, with incredible people, great food, a deep history, and the most stunning scenery. By sharing what I experience there, I hope it inspires others to go and participate in the culture.

What was the first online community you interacted with?

Although I played World of Warcraft starting in 2005, I played with local friends and at LAN parties, and wasn’t really connected to guilds or the online community. It wasn’t until 2012 when I started connecting with people on Twitter to join the WoW-inspired Minecraft server that I helped create it that I actually got into online communities. This, in turn, accidentally launched my YouTube career and that’s why I’m here today!

What articles and videos are in your pocket that are waiting to be read/watched right now?

Now on my list, I have a few on the list. As a woman in the gaming industry, I can’t wait to read “Pioneering Rediscovered: The Woman Who Brought Female Representation to Games.” I’m also a big history fan, so I’m saved The history of the smile through art, culture and literature. Since our team recently hired about 20 new people, I’m really interested in what Harvard Business Review wrote about employee retention, “The Key to Retaining Young Workers? Better Preparation.”

What do you think the future of gaming will look like?

I think game companies are finally starting to realize that gamers, like all people, are multifaceted. We love games, but we also love music, television, sports, and fashion. The list goes on, and I expect game companies to start diversifying the way they interact with their players to continue serving them in all of these places. That’s why I joined Riot. I believe Riot is at the forefront of creating what it means to be a community-driven, gamer-centric gaming company that not only provides meaningful gaming experiences for players, but also offers them endless opportunities to interact with them. [intellectual property] across different lifestyles.

Overall, I also expect games to continue to focus on the societal aspect within the product to drive interpersonal communication. After coming out of the pandemic, I hope industries outside of gaming will begin to understand what gamers have always had: that connecting with each other in valuable and meaningful ways can happen digitally. I met my husband and close friends through social media/gaming, and even my dad has found ways to bring board games online to keep in touch with his lifelong friends during the pandemic. It is one of the most personal and meaningful connections we have, devoid of the overwhelming nature of likes, comments, shares and spreads in social media to allow us to go back to the basics of purely communicating with each other.

If you could create your own corner of the internet, what would it look like?

It probably looks a lot like my Pinterest boards (lol). It’s a great way to share what I’m working on or projects I want to start, things I’ve been cooking (honestly, I wish Pinterest would put more effort into the “Try It” feature), places I’d like to travel to, funny or inspiring photos, memes, and design Graphic I loved it. Also, lots of quotes from Leslie Knope and Ted Lasso.

Erin “Aureylian” Wayne is the Global Head of Player Community at Riot Games, overseeing community engagement across all Riot titles including league of legendsOne of the most competitive video games in the world. She also leads the development of strategies and programming for Riot’s interactions with players around the world in terms of community, editing, influencer management, and social media. Prior to joining Riot, Erin spent seven years in Twitch, creating and leading community and creative marketing teams focused on engaging, exciting, and educating Twitch users.