How much does TikTok Creator earn and spend personal finance in one month

  • Erin Confortini started her personal finance TikTok account, moneytomiles, in January 2022.
  • Since then, she has amassed nearly 180,000 followers and developed three sources of income.
  • This is how much I earned and spent in the month of June.

Irene Konfortini’s goal was never to become TikToker.

First, she thought of starting a blog to share her personal finance experience as a Gen Z-er.

“I bought the domain name ‘Money to Miles,'” Confortini told Insider. ‘But then I realized it’s really hard to scale a blog these days. Nobody really reads it unless the audience is scrolling through social media.”

In January 2022, she decided TikTok would be an easier way to create content, and started her account, moneytomiles, which features personal finance tips and advice for Generation Z.

Within two months, she was making four characters from Brand Partnerships.

Currently, she has no intention of leaving her 9-5 year job as an internal auditor, saying that her income streams as a builder are not reliable enough to justify leaving a bimonthly salary guarantee — and There is no guarantee that it will not dry out completely.

“I don’t think I’m about to quit my job anywhere,” she said. “Although I have achieved more in the past two months [from content creation] It’s my job, that’s crazy.”

But she eventually wants to stop working in corporate America, she said, and has been building her business — even launching her original blog — to make content creation a viable career option.

Below is an in-depth breakdown of its earnings and expenses for the month of June. Insider check their earnings and expenses with documents.

Income: $7787

Confortini attempts to create sponsored content only for brands that fit its niche, such as apps or banking and investment services. For example, it recently partnered with Viably, a financial management service for small businesses.

Like many other creatorsThey also earn money from user-generated content or user-generated content. This type of content is created by users for brands and then posted to the brand’s social media accounts or as paid ads.

UGC recently witnessed A new boom fueled by TikTokand creators like Confortini are turning to it as a way to supplement their income without alienating their fans with too many sponsored posts.

UGC generally pays less brand deals — an average of $300 versus $1,500 per post, respectively, for Confortini — but thinks it’s worth it to maintain its audience’s trust.

They also earn commissions from affiliate marketing when a user purchases a product or service that you recommend through a custom link.

A post shared by Viably (@runviably)

Confortini created this UGC video for a sound financial management app, which the company has reused as a reel on its Instagram page.

Expenses: 453.36 dollars

June was more expensive than most months due to the costs involved in setting up a website.

Confortini said she spends an average of $400 a month, with the expenses dependent on the various needs that arise from her content creation work.

In June, she paid someone to design her website and bought two different website templates, one from Avada and one from Elementor Pro.

She has also purchased a customizable online template on the graphic design platform Canva, which she plans to use to supplement her existing free e-book.

Its remaining expenses were on wifi, link-in-bio, the storefront tool Stan.store, and Canva. This is a recurring monthly expense.

Investing in a website was an important step for Confortini’s business. It will be a blog and e-commerce store, where it will sell products such as its e-book, one-to-one financial coaching and, eventually, a course.

“I’m thinking long term,” she said. “I don’t want my audience to focus on my TikTok account, because I don’t know the longevity of social media accounts, you know what I mean?”